ITAD Market Pulse

First Take: Cascade Asset Management and Sage Sustainable Electronics Join in First Merger in US ITAD Sector

On January 31, 2025, Madison, WI-based Cascade Asset Management merged with Columbus, OH-based Sage Sustainable Electronics. A one-page online post by Cascade suggests that the companies will continue to operate as two independent entities for the time being.  This is the first time that a merger has taken place in the industry, while the most recent transactions in the ITAD sector favored acquisitions.

Companies & the Competitive Landscape:

What is Google telling us about the secondary market for IT and electronics?

Google’s Certified Refurbished Phone Program highlights a growing trend of OEMs entering the secondary market to control ecosystems, brand perception, and margins. This move disrupts traditional IT asset resale channels, creating challenges for ITAD vendors while underscoring the economic potential of refurbished IT assets. ITADs must adapt by focusing on premium services like ESG reporting and secure data handling to thrive in this evolving landscape.

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Deep Dive into the ITAD and Recycling Certification Landscape, with Rike Sandlin

In this lecture and discussion, Rike Sandlin from Rivervista LLC delves into the certification landscape that oversee the IT asset disposition sector (ITAD), electronic recycling and eWaste. In a discussion with David Daoud of the ITAD.Academy and Compliance Standards LLC, we look at how certifications like eStewards, R2, NAID, ADISA, ISOs and others are deployed inside ITAD companies and influencing the sector.

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End-User Research: Getting to Know your ITAD Vendor: SHI International

Client Services: Established in 1989, Somerset, NJ-based SHI International calls itself as “a personal technology concierge.”  With gross sales of $14 billion in 2022 and with 6,000 employees, SHI sells IT hardware, software, and solutions to thousands of customers worldwide. While it offers IT asset disposition services, ITAD is a tiny portion of the company’s business, and is insignificant compared to its various core businesses.

What is Google telling us about the secondary market for IT and electronics?

What is Google telling us about the secondary market for IT and electronics?

Google’s Certified Refurbished Phone Program highlights a growing trend of OEMs entering the secondary market to control ecosystems, brand perception, and margins. This move disrupts traditional IT asset resale channels, creating challenges for ITAD vendors while underscoring the economic potential of refurbished IT assets. ITADs must adapt by focusing on premium services like ESG reporting and secure data handling to thrive in this evolving landscape.

read more

More Analyses

The ITAD Sector Pulse with premium content is available here.

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