Tracking Market Conditions

First Take: Cascade Asset Management and Sage Sustainable Electronics Join in First Merger in US ITAD Sector

On January 31, 2025, Madison, WI-based Cascade Asset Management merged with Columbus, OH-based Sage Sustainable Electronics. A one-page online post by Cascade suggests that the companies will continue to operate as two independent entities for the time being.  This is the first time that a merger has taken place in the industry, while the most recent transactions in the ITAD sector favored acquisitions. Continue reading below.
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By David Daoud:  On January 31, 2025, Madison, WI-based Cascade Asset Management merged with Columbus, OH-based Sage Sustainable Electronics. A one-page online post by Cascade suggests that the companies will continue to operate as two independent entities for the time being.  This is the first time that a merger has taken place in the industry, while the most recent transactions in the ITAD sector favored acquisitions. Therefore, the morphing of these two companies is not a trivial event, as two critical stakeholders operating in the ITAD sector are merging their resources to boost competitiveness in light of the expanding influence of the likes of Iron Mountain, Ingram Micro, and other companies with sizeable resources. As we expect the two companies to work to push their go-market offensive, we also expect them to leverage more support from private equity firm Closed Loop Partners (CLP), which has made investments into Sage.

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Analyst/Author: David Daoud | Analyst

David Daoud has researched the mainstream IT hardware market since 1996 and expanded into hardware disposition research in 2003. He has spearheaded the creation of IDC’s GRADE certification. Since then, David has been providing consulting and expert advice to companies looking to establish best practice in their IT equipment decommissioning and helped leading ITAD service providers assess demand, understand competition, and forecast what’s to come. David is currently the Principal Analyst at Compliance Standards, which focuses entirely on the end-of-life of IT equipment. He can be reached at 508-981-6937 or at ddaoud@compliance-standards.com
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Analysis: Sage Expands Beyond ITAD, Breaks into the Break-Fix Market

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On October 22, 2024, Sage Sustainable Electronics (Sage) issued a press release via Businesswire to announce its acquisition of an electronics repair firm called Relectro. This acquisition is somewhat unique in Sage’s context because Relectro does not operate in Sage’s traditional ITAD space. It offers board-level and post-warranty repair for devices like laptops, tablets, and mobile handsets, which means that it operates in a stage that precedes Sage’s typical involvement. As such, we perceive this acquisition as a pathway for Sage to expand upstream in the ITAM sector.

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