ITAD Marketing Coalition [IMC]
Compliance Standards LLC is pleased to announce the forthcoming deployment of a new marketing program called ‘ITAD Marketing Coalition’ or IMC. IMC will be launched in the third quarter of 2021 (3Q2021). The program aims at promoting ITAD companies and best practice among an audience of IT managers, leaders and executives interested in IT asset disposition. To learn more, please check the highlights of the program below. To be kept informed on the final details and dates, please click on the button below ‘sign up to remain informed.’
Program Highlights
The highlights below are still general, as Compliance Standards is still establishing the parameters of the program.
Get your company's name in front of IT leaders
As a member of IMC, you will be featured in an advertisement campaign scheduled for 3Q2021.
Educate users and potential clients
The program will gather information on best practice in the areas of data security, environmental stewardship, operations, and cost/finance. All IMC members will be asked to take part to building a collection of best practice materials that will be used in the IMC campaign.
Lead generation
Compliance Standards is considering adding lead generation on behalf of IMC members. Details are being worked out with lead generation partners and will be available before project launch.
Latest Posts
Subscribe to Newsletters
Corporate Strategy: Dave Bernstein on #ITAD Channels, Compliance and the Long Game in Enterprise Asset Disposition
My guest is Dave Bernstein, CEO of Anything IT, who came into the industry at Y2K and has spent decades building a channel driven, certification heavy ITAD model that now serves both Fortune grade enterprises and the US federal government in roughly equal measure.
IntelliTAD #15: ITAD Messaging Watch
The latest edition of ‘IntelliTAD | ITAD Messaging Watch’ analyzes how ITAD and lifecycle-services firms are communicating to the outside world as they shift their positioning beyond traditional disposal and compliance language toward asset upcycling, AI infrastructure refresh, lifecycle optimization, governance visibility, and capital recovery. This biweekly intelligence brief benchmarks messaging maturity across the sector and assesses recent positioning developments involving HPE, Iron Mountain ALM, ERI, Sage Sustainable Electronics, Sims Lifecycle Services, Blancco, HOBI International, and others. On a 1–10 scale of B2B positioning maturity, where 1 represents reactive product-only messaging and 10 represents world-class, data-driven, buyer-aligned enterprise storytelling, the ITAD and lifecycle-services sector currently sits around 5.5–6.0.